Amplitude — Amplitude is a product analytics platform that shows how users behave for product and growth teams.
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Amplitude at a glance
- Category
- Data & Analytics
- Best for
- Startup, SMB, Enterprise
- Agent compatibility
- Agent Ready · MCP Native
- Community
- 0 all-time clicks
- Pricing
- View pricing ↗
- Website
- amplitude.com ↗
- X (Twitter)
- @Amplitude_HQ ↗
- Last updated
- 19 Sept 2026
Amplitude · screen 1
Amplitude · screen 2About Amplitude
Amplitude is a digital analytics platform that tracks user behavior across web and mobile products. It provides event-based product analytics with funnels, retention and cohorts, session replay, feature experimentation, web analytics and a customer data platform for activating audiences. It is used by product managers, growth teams and analysts at startups and large enterprises. Amplitude offers a free Starter plan, SDKs and APIs for most platforms, and an official MCP server for AI tools.
Alternatives in this category
| Product | Rank | Karma Points | Best for | Agent ready |
|---|---|---|---|---|
PostHogStartup, SMB, Enterprise · Agent Ready · MCP Native | #1 | 30 | Startup, SMB, Enterprise | Agent Ready · MCP Native |
DatabricksStartup, SMB, Enterprise · Agent Ready · MCP Native | #3 | 25 | Startup, SMB, Enterprise | Agent Ready · MCP Native |
Power BISMB, Enterprise · Agent Ready · MCP Native | #4 | 25 | SMB, Enterprise | Agent Ready · MCP Native |
SimilarwebSMB, Enterprise · Agent Ready · MCP Native | #5 | 25 | SMB, Enterprise | Agent Ready · MCP Native |
SnowflakeStartup, Enterprise · Agent Ready · MCP Native | #6 | 25 | Startup, Enterprise | Agent Ready · MCP Native |
TableauSMB, Enterprise · Agent Ready · MCP Native | #7 | 20 | SMB, Enterprise | Agent Ready · MCP Native |
Frequently asked questions
What is Amplitude used for?
Amplitude is used to analyze how users move through a product, with funnels, retention charts, cohorts and session replay, and to run experiments and target audiences based on behavior.
Is Amplitude free?
Yes. Amplitude has a free Starter plan with a monthly event limit and core analytics. Plus, Growth and Enterprise plans add higher volumes, experimentation and advanced governance.
Amplitude vs Mixpanel: which is better?
Both are event-based product analytics tools. Amplitude is often chosen by larger teams for governance, experimentation and its CDP, while Mixpanel is known for simpler setup and pricing for smaller teams.
Does Amplitude have an MCP server?
Yes. Amplitude provides an official remote MCP server that lets AI assistants query charts, cohorts and behavioral data from your Amplitude project.
Is Amplitude agent ready?
Yes — Amplitude is listed as Agent Ready and MCP Native on Maarket.
Who is Amplitude best for?
Amplitude is listed as a fit for Startup, SMB, Enterprise teams.
What does Amplitude do?
Amplitude is a product analytics platform that shows how users behave for product and growth teams.
What are the alternatives to Amplitude?
Other Data & Analytics products on Maarket include Databricks, PostHog, Power BI, Similarweb, Snowflake, Tableau.
How is Amplitude ranked on Maarket?
Purely by Karma Points earned from community actions — reviews, recommends, use signals and clicks. There is no pay-to-rank; sponsor placements are always clearly labeled.
Reach every team browsing this category. One sponsor per category, per week.