thestory.run is an AI coach for corporate influencers such as founders, salespeople, recruiters and engineers who post under their own names. The coach asks questions, spots strong lines and suggests story structure but does not write the post. Built by Swat.io, it is free for up to 5 people and EUR 1 per coaching session for larger teams. Drafts stay private from managers, and the company is EU-based and GDPR compliant.